FERTILITY DOCS UNCENSORED
Making a Health-Based Podcast Relatable and Fun
PROJECT SCOPE
I was contacted by a group of three doctors working in the field of infertility who were looking for ways to reach a younger audience. When I suggested podcasting, they assumed it wasn't possible due to them being located in different parts of the country, however after providing training over Zoom, equipment recommendations, and finding a reliable editor, we were able to get it launched. Now, two years later, they've acquired over 800,000 subscribers, over 10 sponsorships, and recently signed with a publisher to release a book.
In addition to providing production services, I assisted with identifying the tone of the show (edgy yet still relatable and comforting) and created an overall brand image to match. I also provided design and copywriting services for all of their marketing collateral, built a custom, responsive website where listeners can submit questions that are answered live on-air, and created custom video ads for each doctor to run on their clinic social media pages.
Services Provided: Branding | Podcast Production | Web Design & Development | Presentation Design
Budget-friendly promotional postcard with QR code
Editable powerpoint presentation
